I’m a true believer in connecting and intersecting. I love finding audiences for creative work, and I get enthusiastic about blending offline and online worlds – especially for theatre, music, television and film.

My social media projects have included working with Heroic Interactive on a variety of projects including Spy Alliance, and with Digital Fin Communications on Cloud Nine (for Mirvish Productions), Intervention Canada, and Ann-Marie MacDonald. Recently I helped Ecologos launch their 3rd Annual Water Docs Film Festival. This included growing and managing their Facebook, Twitter and YouTube channels.

I’ve also done consulting with a handful of artists – filmmakers, writers and visual artists – who shall remain nameless. This has led to the development of a specialized social media workshop for actors and other creators who are in the early stages of their careers. Looking specifically at how to move from using online tools (Facebook, Twitter, YouTube) socially to using them effectively professionally, the workshop has been a big success at both the National Theatre School and York University’s Department of Theatre.